Nfluential Website Casestudy

Website casestudy for a consultancy that focuses on developing influencer marketing strategies for brands.
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About the website

Nflu#ntial is a strategic consultancy that focuses on developing influencer marketing strategies for brands. We create frameworks for brands that empower them to implement strategic influencer campaigns that lead to being more visible to their target markets, increase brand love and in turn build better reputations

The brief

FPS Media was tasked with designing and developing a Content Management System that would function as a blog to distribute information, educational resources and strengthen online marketing for the brand. Nfluentials target market is B2B companies, with this in mind we followed a structured user interface that was legible and categorised in a manner that assisted visitors to easily digest and get to resources on the site effectively. We also created page templates for backend use to assist the Nfluential team to create and upload content as they saw fit, these templates were linked to frontend pages that updated in real-time as new content was uploaded.

The brief

FPS Media was tasked with designing and developing a Content Management System that would function as a blog to distribute information, educational resources and strengthen online marketing for the brand. Nfluentials target market is B2B companies, with this in mind we followed a structured user interface that was legible and categorised in a manner that assisted visitors to easily digest and get to resources on the site effectively. We also created page templates for backend use to assist the Nfluential team to create and upload content as they saw fit, these templates were linked to frontend pages that updated in real-time as new content was uploaded.

our objectives

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Website Design

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Website Development

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UX and UI Design and Development

fully responsive

Due to 80% of website visitors browsing the web through their phones and tablets all FPS Media websites are 100% responsive and fluid. We follow a mobile-centred approach while designing all websites. This ensures that visitors that use our clients websites have a great user experience regardless of which platform their using to browse websites designed and developed by FPS Media. Nfluential’s website was no exception to this process, We thoroughly tested their website on all major screen sizes in all directions (Portrait and Landscape) before delivering the final product.

fully responsive

Due to 80% of website visitors browsing the web through their phones and tablets all FPS Media websites are 100% responsive and fluid. We follow a mobile-centred approach while designing all websites. This ensures that visitors that use our clients websites have a great user experience regardless of which platform their using to browse websites designed and developed by FPS Media. Nfluential’s website was no exception to this process, We thoroughly tested their website on all major screen sizes in all directions (Portrait and Landscape) before delivering the final product.

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